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Course Features

Price

Original price was: £490.00.Current price is: £14.99.

Study Method

Online | Self-paced

Course Format

Reading Material - PDF, article

Duration

4 hours, 5 minutes

Qualification

No formal qualification

Certificate

At completion

Additional info

Coming soon

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Overview

In today’s competitive digital landscape, performing detailed SEO audits is essential for improving website performance and search visibility. SEO Audit Mastery: Screaming Frog, Keyword Research & WordPress Optimisation is your complete step-by-step guide to auditing, analysing, and optimising websites like a professional SEO consultant. Whether you manage your own site or work with clients, this course gives you the practical tools and knowledge needed to diagnose issues, boost rankings, and create actionable SEO strategies that deliver real results.

You’ll start with a strong foundation by understanding the purpose and process of SEO audits. The first module introduces the core objectives of auditing — from improving crawl efficiency and fixing technical errors to enhancing user experience and organic performance. You’ll also get an overview of popular SEO audit tools and learn how professionals use them to uncover problems hidden deep within a website’s structure.

Next, you’ll dive into the world of Screaming Frog SEO Spider, one of the most powerful tools used by SEO experts. You’ll learn how to download, install, and configure Screaming Frog, explore its different modes, and interpret the crawl data it provides. You’ll also discover how to use its lower tabs for detailed analysis, export comprehensive audit reports, and fix common technical SEO issues such as broken links, missing tags, duplicate content, and crawl errors. With each lesson, you’ll gain hands-on experience that transforms you into a confident Screaming Frog user.

The course then moves into keyword research and link evaluation — two pillars of every successful SEO audit. You’ll learn how to analyse keywords strategically using tools like Google Keyword Planner and compare the best free and paid keyword research platforms. You’ll also explore how to evaluate backlinks, assess anchor text distribution, and measure the overall health of a website’s link profile to ensure long-term ranking stability.

Finally, you’ll learn how to optimise WordPress sites for maximum speed, performance, and on-page SEO. You’ll master cache configuration with WordPress Fastest Cache, conduct speed tests, and perform real-time SEO analysis using Yoast SEO and All in One SEO plugins. The course concludes with a live ranking case study that ties everything together — showing how audit insights directly translate into improved visibility and higher search engine performance.

By the end of this course, you’ll be able to conduct complete SEO audits from start to finish — identifying weaknesses, implementing technical fixes, and crafting optimisation strategies that lead to measurable traffic growth and ranking improvements. Whether you’re auditing your own site or managing clients, this masterclass gives you the knowledge, confidence, and professional skills to deliver expert-level SEO results.

This course is ideal for SEO professionals, digital marketers, freelancers, and business owners who want to master SEO audits and technical optimisation. It’s also perfect for beginners looking to develop a solid understanding of website analysis, keyword research, and WordPress SEO best practices that drive sustainable organic growth.
No prior SEO experience is required, though a basic understanding of websites or WordPress will be helpful. You’ll need a computer with internet access and a willingness to learn through hands-on practice. The course includes detailed demonstrations, downloadable resources, and tool walkthroughs to ensure every learner can follow along with ease.
After completing this course, you’ll be fully equipped to work as an SEO analyst, technical SEO specialist, or digital marketing consultant. You can offer SEO auditing services to clients, optimise websites for businesses, or improve your own site’s performance and rankings. These high-demand skills can open doors to freelance opportunities, agency work, or full-time roles in digital marketing — all while giving you the confidence to execute data-driven SEO strategies that deliver measurable success.

Who is this course for?

In today’s competitive digital landscape, performing detailed SEO audits is essential for improving website performance and search visibility. SEO Audit Mastery: Screaming Frog, Keyword Research & WordPress Optimisation is your complete step-by-step guide to auditing, analysing, and optimising websites like a professional SEO consultant. Whether you manage your own site or work with clients, this course gives you the practical tools and knowledge needed to diagnose issues, boost rankings, and create actionable SEO strategies that deliver real results.

You’ll start with a strong foundation by understanding the purpose and process of SEO audits. The first module introduces the core objectives of auditing — from improving crawl efficiency and fixing technical errors to enhancing user experience and organic performance. You’ll also get an overview of popular SEO audit tools and learn how professionals use them to uncover problems hidden deep within a website’s structure.

Next, you’ll dive into the world of Screaming Frog SEO Spider, one of the most powerful tools used by SEO experts. You’ll learn how to download, install, and configure Screaming Frog, explore its different modes, and interpret the crawl data it provides. You’ll also discover how to use its lower tabs for detailed analysis, export comprehensive audit reports, and fix common technical SEO issues such as broken links, missing tags, duplicate content, and crawl errors. With each lesson, you’ll gain hands-on experience that transforms you into a confident Screaming Frog user.

The course then moves into keyword research and link evaluation — two pillars of every successful SEO audit. You’ll learn how to analyse keywords strategically using tools like Google Keyword Planner and compare the best free and paid keyword research platforms. You’ll also explore how to evaluate backlinks, assess anchor text distribution, and measure the overall health of a website’s link profile to ensure long-term ranking stability.

Finally, you’ll learn how to optimise WordPress sites for maximum speed, performance, and on-page SEO. You’ll master cache configuration with WordPress Fastest Cache, conduct speed tests, and perform real-time SEO analysis using Yoast SEO and All in One SEO plugins. The course concludes with a live ranking case study that ties everything together — showing how audit insights directly translate into improved visibility and higher search engine performance.

By the end of this course, you’ll be able to conduct complete SEO audits from start to finish — identifying weaknesses, implementing technical fixes, and crafting optimisation strategies that lead to measurable traffic growth and ranking improvements. Whether you’re auditing your own site or managing clients, this masterclass gives you the knowledge, confidence, and professional skills to deliver expert-level SEO results.

This course is ideal for SEO professionals, digital marketers, freelancers, and business owners who want to master SEO audits and technical optimisation. It’s also perfect for beginners looking to develop a solid understanding of website analysis, keyword research, and WordPress SEO best practices that drive sustainable organic growth.
No prior SEO experience is required, though a basic understanding of websites or WordPress will be helpful. You’ll need a computer with internet access and a willingness to learn through hands-on practice. The course includes detailed demonstrations, downloadable resources, and tool walkthroughs to ensure every learner can follow along with ease.
After completing this course, you’ll be fully equipped to work as an SEO analyst, technical SEO specialist, or digital marketing consultant. You can offer SEO auditing services to clients, optimise websites for businesses, or improve your own site’s performance and rankings. These high-demand skills can open doors to freelance opportunities, agency work, or full-time roles in digital marketing — all while giving you the confidence to execute data-driven SEO strategies that deliver measurable success.

Requirements

In today’s competitive digital landscape, performing detailed SEO audits is essential for improving website performance and search visibility. SEO Audit Mastery: Screaming Frog, Keyword Research & WordPress Optimisation is your complete step-by-step guide to auditing, analysing, and optimising websites like a professional SEO consultant. Whether you manage your own site or work with clients, this course gives you the practical tools and knowledge needed to diagnose issues, boost rankings, and create actionable SEO strategies that deliver real results.

You’ll start with a strong foundation by understanding the purpose and process of SEO audits. The first module introduces the core objectives of auditing — from improving crawl efficiency and fixing technical errors to enhancing user experience and organic performance. You’ll also get an overview of popular SEO audit tools and learn how professionals use them to uncover problems hidden deep within a website’s structure.

Next, you’ll dive into the world of Screaming Frog SEO Spider, one of the most powerful tools used by SEO experts. You’ll learn how to download, install, and configure Screaming Frog, explore its different modes, and interpret the crawl data it provides. You’ll also discover how to use its lower tabs for detailed analysis, export comprehensive audit reports, and fix common technical SEO issues such as broken links, missing tags, duplicate content, and crawl errors. With each lesson, you’ll gain hands-on experience that transforms you into a confident Screaming Frog user.

The course then moves into keyword research and link evaluation — two pillars of every successful SEO audit. You’ll learn how to analyse keywords strategically using tools like Google Keyword Planner and compare the best free and paid keyword research platforms. You’ll also explore how to evaluate backlinks, assess anchor text distribution, and measure the overall health of a website’s link profile to ensure long-term ranking stability.

Finally, you’ll learn how to optimise WordPress sites for maximum speed, performance, and on-page SEO. You’ll master cache configuration with WordPress Fastest Cache, conduct speed tests, and perform real-time SEO analysis using Yoast SEO and All in One SEO plugins. The course concludes with a live ranking case study that ties everything together — showing how audit insights directly translate into improved visibility and higher search engine performance.

By the end of this course, you’ll be able to conduct complete SEO audits from start to finish — identifying weaknesses, implementing technical fixes, and crafting optimisation strategies that lead to measurable traffic growth and ranking improvements. Whether you’re auditing your own site or managing clients, this masterclass gives you the knowledge, confidence, and professional skills to deliver expert-level SEO results.

This course is ideal for SEO professionals, digital marketers, freelancers, and business owners who want to master SEO audits and technical optimisation. It’s also perfect for beginners looking to develop a solid understanding of website analysis, keyword research, and WordPress SEO best practices that drive sustainable organic growth.
No prior SEO experience is required, though a basic understanding of websites or WordPress will be helpful. You’ll need a computer with internet access and a willingness to learn through hands-on practice. The course includes detailed demonstrations, downloadable resources, and tool walkthroughs to ensure every learner can follow along with ease.
After completing this course, you’ll be fully equipped to work as an SEO analyst, technical SEO specialist, or digital marketing consultant. You can offer SEO auditing services to clients, optimise websites for businesses, or improve your own site’s performance and rankings. These high-demand skills can open doors to freelance opportunities, agency work, or full-time roles in digital marketing — all while giving you the confidence to execute data-driven SEO strategies that deliver measurable success.

Career path

In today’s competitive digital landscape, performing detailed SEO audits is essential for improving website performance and search visibility. SEO Audit Mastery: Screaming Frog, Keyword Research & WordPress Optimisation is your complete step-by-step guide to auditing, analysing, and optimising websites like a professional SEO consultant. Whether you manage your own site or work with clients, this course gives you the practical tools and knowledge needed to diagnose issues, boost rankings, and create actionable SEO strategies that deliver real results.

You’ll start with a strong foundation by understanding the purpose and process of SEO audits. The first module introduces the core objectives of auditing — from improving crawl efficiency and fixing technical errors to enhancing user experience and organic performance. You’ll also get an overview of popular SEO audit tools and learn how professionals use them to uncover problems hidden deep within a website’s structure.

Next, you’ll dive into the world of Screaming Frog SEO Spider, one of the most powerful tools used by SEO experts. You’ll learn how to download, install, and configure Screaming Frog, explore its different modes, and interpret the crawl data it provides. You’ll also discover how to use its lower tabs for detailed analysis, export comprehensive audit reports, and fix common technical SEO issues such as broken links, missing tags, duplicate content, and crawl errors. With each lesson, you’ll gain hands-on experience that transforms you into a confident Screaming Frog user.

The course then moves into keyword research and link evaluation — two pillars of every successful SEO audit. You’ll learn how to analyse keywords strategically using tools like Google Keyword Planner and compare the best free and paid keyword research platforms. You’ll also explore how to evaluate backlinks, assess anchor text distribution, and measure the overall health of a website’s link profile to ensure long-term ranking stability.

Finally, you’ll learn how to optimise WordPress sites for maximum speed, performance, and on-page SEO. You’ll master cache configuration with WordPress Fastest Cache, conduct speed tests, and perform real-time SEO analysis using Yoast SEO and All in One SEO plugins. The course concludes with a live ranking case study that ties everything together — showing how audit insights directly translate into improved visibility and higher search engine performance.

By the end of this course, you’ll be able to conduct complete SEO audits from start to finish — identifying weaknesses, implementing technical fixes, and crafting optimisation strategies that lead to measurable traffic growth and ranking improvements. Whether you’re auditing your own site or managing clients, this masterclass gives you the knowledge, confidence, and professional skills to deliver expert-level SEO results.

This course is ideal for SEO professionals, digital marketers, freelancers, and business owners who want to master SEO audits and technical optimisation. It’s also perfect for beginners looking to develop a solid understanding of website analysis, keyword research, and WordPress SEO best practices that drive sustainable organic growth.
No prior SEO experience is required, though a basic understanding of websites or WordPress will be helpful. You’ll need a computer with internet access and a willingness to learn through hands-on practice. The course includes detailed demonstrations, downloadable resources, and tool walkthroughs to ensure every learner can follow along with ease.
After completing this course, you’ll be fully equipped to work as an SEO analyst, technical SEO specialist, or digital marketing consultant. You can offer SEO auditing services to clients, optimise websites for businesses, or improve your own site’s performance and rankings. These high-demand skills can open doors to freelance opportunities, agency work, or full-time roles in digital marketing — all while giving you the confidence to execute data-driven SEO strategies that deliver measurable success.

    • Starting Your SEO Audit: Key Objectives 00:10:00
    • Overview of Popular SEO Audit Software 00:10:00
    • Downloading and Setting Up Screaming Frog 00:10:00
    • Understanding Screaming Frog’s Different Modes 00:10:00
    • Using the Lower Tabs: Crawl Data Explained 00:10:00
    • Exporting Your SEO Audit Reports 00:10:00
    • Top Menu Tools and Functions 00:10:00
    • Fixing Common SEO Issues Using Screaming Frog 00:10:00
    • Keywords in an SEO Audit 00:10:00
    • Using Google Keyword Planner 00:10:00
    • Best Free Keyword Research Tools 00:10:00
    • Paid Keyword Research Tools Compared 00:10:00
    • Evaluating Links: Backlink Health & Anchor Texts 00:10:00
    • WordPress Fastest Cache Settings 00:10:00
    • Yoast SEO: Real-Time Analysis for Any Site 00:10:00
    • WordPress Cache Speed Test 00:10:00
    • All in One SEO Plugin Setup 00:10:00
    • Real-Time Ranking Case Study 00:10:00
    • Exam of SEO Audit Mastery: Screaming Frog, Keyword Research & WordPress Optimisation 00:50:00
    • Premium Certificate 00:15:00
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Yes, our premium certificate and transcript are widely recognized and accepted by embassies worldwide, particularly by the UK embassy. This adds credibility to your qualification and enhances its value for professional and academic purposes.

Yes, this course is designed for learners of all levels, including beginners. The content is structured to provide step-by-step guidance, ensuring that even those with no prior experience can follow along and gain valuable knowledge.

Yes, professionals will also benefit from this course. It covers advanced concepts, practical applications, and industry insights that can help enhance existing skills and knowledge. Whether you are looking to refine your expertise or expand your qualifications, this course provides valuable learning.

No, you have lifetime access to the course. Once enrolled, you can revisit the materials at any time as long as the course remains available. Additionally, we regularly update our content to ensure it stays relevant and up to date.

I trust you’re in good health. Your free certificate can be located in the Achievement section. The option to purchase a CPD certificate is available but entirely optional, and you may choose to skip it. Please be aware that it’s crucial to click the “Complete” button to ensure the certificate is generated, as this process is entirely automated.

Yes, the course includes both assessments and assignments. Your final marks will be determined by a combination of 20% from assignments and 80% from assessments. These evaluations are designed to test your understanding and ensure you have grasped the key concepts effectively.

We are a recognized course provider with CPD, UKRLP, and AOHT membership. The logos of these accreditation bodies will be featured on your premium certificate and transcript, ensuring credibility and professional recognition.

Yes, you will receive a free digital certificate automatically once you complete the course. If you would like a premium CPD-accredited certificate, either in digital or physical format, you can upgrade for a small fee.

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Course Features

Price

Original price was: £490.00.Current price is: £14.99.

Study Method

Online | Self-paced

Course Format

Reading Material - PDF, article

Duration

4 hours, 5 minutes

Qualification

No formal qualification

Certificate

At completion

Additional info

Coming soon

  • Share
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